How to Connect with Local Businesses using s2s platform
You probably might have heard the saying that goes: “Content Is King.”
In today’s fast-paced, ever-changing marketing world, content is quickly becoming the “make or break” factor for local businesses looking to target, reach, engage, and convert potential new local customers. The more information a local business can provide on its own website or via business listings – whether it be simple details, like hours of operation and location, or more informative content, like pictures, videos, product descriptions, and more – the better chance that business has at creating a real connection with a consumer.
Although this might seem like an obvious conclusion, “The Why before the Buy” research study conducted by Yellow Pages clearly demonstrated that access to contextual content about a business is a major factor as to whether consumers choose one business over another.
At s2s we believe in talking the talk and walking the walk. So, armed with this knowledge, we decided to make some important changes to suburb2suburb.com in order to make it easier for consumers to find, engage, and connect with local businesses.
Now, whenever someone searches for a business on s2s, they’ll be rewarded with more relevant, content-rich business listings in return. Say you’re searching for a dental Clinic in Gulu, Northern Uganda. You will not only get a comprehensive list of dental clinics nearby in the search results, but you’ll also get direct access to customer reviews to help you make a decision faster. Even more, we will soon add a feature that allows consumers to download offers whenever they search in certain categories thus we endavor to let consumers Connect with Local Businesses.
This comes on the heels of some big changes we recently announced to mobile business profile pages. And that’s just the start of many great things to come. Keep checking back to see what we’re up to – and while you’re at it, find your next favorite local business today on suburb2suburb.com.
By suburban Team